Business Archive

4 Successful Members’ Benefit Schemes

When we talk about members’ benefit schemes, we usually mean loyalty programs. Loyalty programs are best known to be a token of the company’s appreciation to its loyal customers. It’s a way for the company to express its gratitude to its loyal customers who ...Read More

ICO vs IPO – What Are the Differences?

Since the onset of cryptocurrencies, ICOs have cropped up in massive numbers making the conventional IPOs just another doorknob technology. The widespread and easy movement of cryptocurrencies means literary anyone can raise money in a matter of days without donning a shiny costly suit ...Read More

How a Logo Can Help Market Your Business

A Versatile Logo Design Can Elevate Your Brand Have you ever wondered why world’s pre-eminent multinational companies invest millions on their business logo?  Top companies like UK oil group BP, expended £136m establishing its recent sunflower design. A considerably huge amount it is! The ...Read More